How Much Does One Hour of Downtime Actually Cost Your Business?
One hour of downtime can cost far more than lost revenue. It includes productivity loss, contractual exposure, regulatory risk under GDPR and NIS2, insurance implications and leadership accountability. For many mid-sized organisations, the cost of downtime can reach tens of thousands per hour. The real risk is not the outage itself, but whether you can prove you are able to recover quickly and responsibly.
